Incentivizing impact for small NGOs.

The digital revolution makes it easy to crowdsource money for small nonprofits in the remotest and most troubled places on earth. But great—maybe even world-changing—progress is possible once these lean, nimble organizations have access to the kind of data, knowledge, and capacity of the largest NGOs and INGOs.

The Matale Line worked with an amazing team at GlobalGiving to frame a new model that incentivizes innovation and ever-greater impact. Using gaming theory, a Yelp!-style reward system, and access to world class learning, GlobalGiving’s Listen-Act-Learn-Repeat model provides the smallest nonprofits a way to develop locally driven, world-class programming—and grow their support from global citizens when they do.